BRUSSELS AIRLINES SEES TOURISM REVIVAL DURING EASTER HOLIDAYS

    Hannah clarke

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    the 17th of March 2022 — Due to a significant number of last-minute bookings, Brussels Airlines observes a high demand for sunny destinations during the Easter break and anticipates this to further grow. The airline will provide 80% of its European vacation offer during the forthcoming school breaks compared to 2019. Find Cheap Brussels Airlines’ flights with offer of 75% discounts. The fact that Belgians are travelling earlier and returning later than before is also noteworthy.

    The busy Easter holiday is getting Brussels Airlines ready. Given that leisure travel increased significantly relative to corporate travel, it may come as no surprise that this segment is receiving more attention than ever. 80% of the Belgian domestic carrier's 2019 leisure offerings are available in Europe. The South of Europe is where people go the most over the Easter break. Malaga is at the top of the list, followed by Rome, Lisbon, and Madrid. Copenhagen is a newcomer to the top 5 this year.

    The more popular Kinshasa and other tourist-friendly locations are performing well on Brussels Airlines' global network of VFR (visit friends and relatives) routes. New York is the leading international tourism destination, followed by Entebbe, Dakar, and Douala in Cameroon (Uganda). During the forthcoming holidays, the airline will make 82% of its long-haul capacity for 2019 available.

    As of March 27, 15 locations are back on the Brussels Airlines network, including Marrakesh in North Africa, Athens, Naples, Florence, Catania, Palermo, Bari, Washington in the United States, and a number of well-liked vacation spots in Europe.

    Brussels Airlines continues to anticipate a significant volume of last-minute bookings. The airline believes that two-thirds of travellers only book their trip within the final six weeks before departure, just as it did for the carnival holidays. Early decision-makers therefore enjoy the cheapest fares for a longer period of time.

    In addition to the trend toward last-minute bookings that we have been observing for the past two years, we also notice that Thursday departures and Monday arrivals have grown noticeably more common. It appears that the "new mode of working" brought about by the pandemic has given workers more freedom to manage their work-life balance.

    Tom Maes, Brussels Airlines' Head of Commercial Steering
    Although Brussels Airlines notes that there is less demand for this, all fares can still be changed, the carrier says.

    In the weeks leading up to the summer break, Brussels Airlines anticipates a significant demand for leisure travel. To satisfy the increased demand, the airline previously stated that it will be adding two more planes to its fleet.