There Is Emerging Opportunity For Domestic Producers Of Baby Food In Belgium Owing To Rising Food Segments Which Are Untapped By International Players: Ken Research
Focus on Embracing newness and innovations, application-based baby food, Entry of domestic players and organic baby food products in the market are major factors contributing towards development of baby food market in Belgium.
Scenario of Belgium’s baby food market: The baby food market of Belgium is in its growth stage. The market displayed a strong competitive scenario where international players that hold majority stake are trying to sustain their existing market share while domestic players are trying to increase their market penetration.
The sector has generally struggled, although it did improve a little in 2017. Value sales have risen by ~% since 2017, although at constant values the market has only expanded by ~%. Belgium’s birth rate was seeing a generally upward trend. Average living standards in Belgium are high. The country has the 25th highest GDP per capita in the world, at ~ in 2017, according to International Monetary Fund data.
Dominant Segment in Belgium baby food Market: Milks are dominant in terms of value sales, with ~% in 2022. In volume terms, though, milks rank second on ~%. Volume sales have increased only slowly over the review period, although the category has outperformed all other types of baby food. Unusually, finger foods are in third position in both volume and value. Dry cereals have never been an important part of the market, as mothers have tended to wean their babies on rusks.
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Major Distribution by imports: Belgium has only limited production of baby food, and is heavily reliant on imports. Imports stood at €~ million in 2017. Volume imports have risen by ~% since 2017, and in 2022 stood at ~ tons, with milks & cereals representing more than half and growing the fastest. The leading players in the market are international companies that directly import finished baby food products in Belgium or have their local production facilities in the country. The domestic companies selling baby food products acquired minority market share.
Analysts at Ken Research in their latest publication “Belgium Baby Food Market Outlook to 2027 - By Food Category (Dried Baby Food, Prepared Baby Food, Milk Formula and Other Baby Food), By Nature (Inorganic and Organic Food), By Age (0-6 Months, 6-12 Months and 12+ Months) and Others. “Observed that baby food market is a modestly growing food market in Belgium since 2017. The rising newness and innovations for instance, application-based baby food i.e., baby food designed specifically for infants dealing with various body and health issues have gained a lot of popularity in the country. The market is expected to grow at ~% CAGR during 2021-2027F owing to the above-mentioned factors.
Key Segments Covered in the report
Belgium Baby Food Market
- By Food Category
- Dried Baby Food
- Prepared Baby Food
- Milk Formula
- Other Baby Food
- By Type of Milk Formula
- Standard Milk Powdered Formula
- Follow-on Milk Powdered Formula
- Growing-up Milk Formula
- Special Baby Milk Formula
- By Nature of Food
- Inorganic Baby Food
- Organic Baby Food
- By Distribution Channels
- Hypermarkets
- Discounters
- Independent Small Grocers
- Health and Beauty Specialist Retailers
- Other Foods Non-Grocery Specialists
- Internet Retailing
- By Age Group
- 0-6 Months
- 6-12 Month
- 12+ Months
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Key Target Audience
- Baby Food Manufacturers
- Baby Product Manufacturers
- Baby Product Distributors
- Baby Food Distributors
- Government Agencies
- Baby Food Retailers
- NGOs supporting Baby Health
- Pharmaceutical Stores
- Online Sales and Retailing Agencies
- Industry Associations
- Consulting Agencies
Time Period Captured in the Report:
- Historical Period: 2017-2022P
- Base Period: 2022P
- Forecast Period: 2022P-2027F
Companies Covered:
Leading companies
- Danone Group
- Nestlé
- Hero Group
- HiPP GmbH & Co. Vertrieb KG
- Mondelēz International
- Ella's Kitchen
- Mead Johnson (Reckitt Benckiser)
- The Kraft Heinz Company
- The Hain Celestial Group, Inc.
Key Topics Covered in the Report
- Executive Summary
- Research Methodology
- Ecosystem of Belgium Baby Food Market
- Stakeholders in the Belgium Baby Food Market
- Belgium Baby Food Market Overview and Genesis
- Value Chain Analysis of Belgium Baby Food Market
- Belgium Baby Food Market Size, 2017-2022
- Belgium Baby Food Market Segmentation
- Trends and Developments in Belgium Baby Food Market
- Issues and Challenges in the Belgium Baby Food Market
- Snapshot on Emerging Baby Foods in Belgium Baby Food Market
- Decision Making Criteria for Consumers
- Government Regulations in Belgium Baby Food Market
- SWOT Analysis of Belgium Baby Food Market
- Competitive Landscape in Belgium Baby Food Market
- Belgium Baby Food Market Future Outlook and Projections, 2022-2027
- Analyst Recommendations in Belgium Baby Food Market
- Industry Speaks
- Research Methodology
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Related Reports By Ken Research:
The Baby Food Market in Belgium 2017