| Name | ITC Avant Garde Gothic |
| Style | Geometric, sans-serif |
| Designer(s) | Herb Lubalin ,Tom Carnase |
| Rating | Click to rate this post! [Total: 1 Average: 5] |
ITC Avant Garde Gothic Font is a geometric sans serif font family based on the logo font used in Avant-Garde magazine. Herb Lubalin came up with the concept for the logo and the accompanying typeface, and then he and Tom Carnase, a partner at Lubalin’s design firm, worked together to transform the idea into a complete typeface.
The condensed fonts were drawn by Ed Benguiat in 1974, and the oblique ones were designed by André Gürtler, Erich Gschwind, and Christian Mengelt in 1977.
The original designs include a version for establishing headlines and another for copying text. However, in the initial digitization, only the text layout was chosen, and ligatures and alternate characters were not included. The font family consists of five weights (four for condensates), with complementary obliques for wider fonts.
When ITC released the OpenType version of the font, the original 33 alternate characters and ligatures were included, plus additional characters. Elsner + Flake also issued the ligatures and alternate characters separately as Avant Garde Gothic Alternate.
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ITC Avant Garde Gothic Font Uses
Used as the Alberta Government logo until 2009, and appeared on standard Alberta vehicle registration plates until 2019.
Century 21 logo from 1972 to 2018
Defected Records uses the ITC Avant Garde Bold font for its logos and posters.
The Macy’s logo used the Avant Garde typeface in its extra light style until 2019.
The Netflix TV series Master of None used the font for their title cards. The title itself uses ITC Avant Garde Gothic with alternatives.
The 1971 PBS logo uses this font for the full text of the station name.
Since 1976, Rede Globo has used a customized version of the ITC Avant Garde font for its word mark and for another of its logos.
Used as the RE / MAX logo until replaced in 2017.
The Royal Air Force logo uses the Avant Garde typeface with alternatives up to 2014.
Texas vehicle registration plates used the Avant Garde typeface for the state name on Passenger motherboards from 1986 to 1990 and until 2002 on personalized and handicap plates.
ITC Avant Garde Gothic Font Preview
ITC Avant Garde Gothic Font Family
- ITC Avant Garde Gothic
- ITC Avant Garde Gothic Extra Light Oblique
- ITC Avant Garde Gothic Book
- ITC Avant Garde Gothic Book Oblique
- ITC Avant Garde Gothic Medium
- ITC Avant Garde Gothic Medium Oblique
- ITC Avant Garde Gothic Demi Bold
- ITC Avant Garde Gothic Demi Bold Oblique
- ITC Avant Garde Gothic Bold
- ITC Avant Garde Gothic Bold Oblique
- ITC Avant Garde Gothic Condensed Extra Light
- ITC Avant Garde Gothic Condensed Extra Light Oblique
- ITC Avant Garde Gothic Condensed Book
- ITC Avant Garde Gothic Condensed Book Oblique
- ITC Avant Garde Gothic Condensed Medium
- ITC Avant Garde Gothic Condensed Medium Oblique
- ITC Avant Garde Gothic Condensed Demi Bold
- ITC Avant Garde Gothic Condensed Demi Bold Oblique
- ITC Avant Garde Gothic Condensed Bold
- ITC Avant Garde Gothic Condensed Bold Oblique
Similar Fonts To ITC Avant Garde Gothic
- Kamerik
- Harmonia Sans
- Frutiger
- Rotis Sans Serif
- Avenir Next Thai
- Avenir Font
Download ITC Avant Garde Gothic Font
How to install ITC Avant Garde Gothic Font on Windows
- Download the font files.
- Right-click the font, and click Install.
- Your new fonts will appear in the fonts list in Word.
How to install ITC Avant Garde Gothic Font on Mac
After downloading a font, let’s say Freight Sans font. It came in a zip format. Just double-click on the file and it will unzip immediately. The fonts come with .ttf (TrueType Font) or. OTF (OpenType Font) format.
- Click on the font files. It will open like the picture below.
- Click the Install button down on the right corner. It is marked in the picture below.
Your font is now installed.
How to install ITC Avant Garde Gothic Font on Linux?
Copy the font files (.ttf or .otf) to fonts:// in the File Manager.
Or: Go into the /home folder, in the menu select View > Show Hidden Files, you will see the hidden folder .fonts (if not, create it) then copy the font files there.
Or: (under some Linux versions – Ubuntu for example) Double-click the font file > “Install font” button in the preview window.
